Addictive Mobility Acquired by Pelmorex for Undisclosed Sum

PACEDm.comAddictive Mobility is a popular mobile ad tech firm that focuses on digital audience buying platforms. Their services analyze huge numbers of mobile device interactions, and use that information to improve ad targeting, personalization, and other things to help boost conversion rates.

PornHub Infects Millions of Users with Viruses

PACEDm.comIt brings a whole new meaning to the term ‘Booby Trap.’  Hackers from a group known as KovCoreG were able to infect ads that were displayed on PornHub, putting millions of visitors at risk. As one of the world’s largest pornography websites,

Twitter Testing 280 Character Tweets

PACEDm.comTwitter has announced that they are testing 280 character Tweets with certain accounts. Twitter is perhaps best known for their 140-character limit, which has been in place since the beginning, which would make this update (if it occurs) one of the biggest since the company started.

Lazy ISPs Making Net Less Secure for All of Us

PACEDm.comThe Domain Name System Security Extensions (DNSSEC) protocol was supposed to be made more secure by implementing a special cryptographic key known as KSK (Key Signing Key) into the core Internet DNS servers. The Internet Corporation for Assigned Names and Numbers (ICANN), however,

Facebook Rolling Out Stories to Brands

PACEDm.comNot that long ago, Facebook implemented the ‘stories’ feature. This feature is essentially a copy of the very popular stories options on Snapchat and Instagram. If you weren’t aware that stories even existed on Facebook, don’t worry, it seems you are in the majority. For whatever reason,

Effective Tips for Ranking Your YouTube Videos High

PACEDm.comIf you use videos to promote your business (and you absolutely should be), YouTube is going to be your #1 place for uploading them (though it shouldn’t be the only place). Just tossing your video up on this site, however, isn’t enough to get it seen.

Facebook Allowing Advertisers to Measure Ads Against TV Campaigns

PACEDm.comFacebook has recently announced that they will be providing advertisers with the option of comparing the effectiveness of a campaign with that of similar TV campaigns. This is used to determine how much an ad campaign will impact viewer’s awareness of the brand.  

GetResponse is Opening a New Office in Boston

PACEDm.comGetResponse is an email marketing company that serves about 350,000 customers around the world,with more than half of their sales volume coming from US customers. They are headquartered in Poland, and have grown to become one of the largest email marketing companies around.

Facebook is the Least Trusted Tech Company in the World

PACEDm.comTrust is important in the marketing industry, yet it seems that the vast majority of marketers are more than happy to overlook this when it comes to Facebook. According to a recent survey conducted by Quartz, nearly 80% of people say that they don’t trust Facebook with their data.

BREAKING: FTC Loses Challenge to Popular Cognitive Enhancer Prevagen

PACEDm.comEarlier this week, a New York federal judge dismissed a highly-publicized Federal Trade Commission and New York Attorney General action against Quincy Bioscience, targeting claims regarding the jellyfish-protein supplement Prevagen.

Patent for ‘1-Click Purchases’ Expired Opening New Options for Many Marketers

PACEDm.comIf you’re a digital marketer of any sort, you know just how much ‘cart abandonment’ can cost you. Anything that can be done to get people to go through with purchasing the things they put in their cart is going to dramatically improve the overall profitability of a business.

Don’t Underestimate the Power of Kylie Jenner

It only took one tweet from Kylie Jenner to send Snapchat's stock tumbling. Here's how the new queen of marketing could impact the future of social media.

Snapchat Usage and Advertising: A Marketer’s Guide to Maximizing Returns from Snapchat

Ever since Snap went public in March 2017, the company’s stock prices had been witnessing a steady decline. Throughout this phase, there was a clear sense of lack of growth for Snapchat. The numbers did not really have marketers drooling.

4 Writing Tips for Better Blog Posts

I’ve been writing online for nearly two decades and I’ve made my career as a professional freelance writer for more than half of that time. This is no “side hustle” for me and I don’t have another “day job” that I use to pay the bills.

How To Manage Subdomains Inside cPanel (Create, Delete, Add SSL)

The ease of setting up subdomains is one of the most powerful features of cPanel. With just a couple of clicks you can have a subdomain activated, with a fresh copy of WordPress, and even a valid SSL certificate. Recently we’ve had some questions on how to modify these, including deleting them,

Guide to 2018 Shipping Rate Increases for FedEx and UPS

We’re officially into the new year and over the traditional holiday slumps that bog down the beginning of the year. Along with that come new shipping rates from companies like FedEx and UPS that could raise some eyebrows.

Price vs. Value: How it Relates to the Products That You Are Promoting

Every marketer wants to have the edge at selling a product or service at the highest price to be demanded, however, a truly successful sale will be cornered in a value pricing level that keeps pace with present demand. The two theories – price and value – go hand in hand and,

Thoughtful Interview With Pardeep Goyal from Cash Overflow On Making Money Online

There’s another fantastic interview up in the Bloggers Passion interview series. This time with Pardeep Goyal who is a full-time blogger, blogs at Cash Overflow which covers various topics including making money online, financial management, blogging etc.

How Rossana Tello Made $230,000 In 4 Months

The last time I saw Rossana Tello was at the Supercharge Summit in Las Vegas. She had just cross the $120K mark with MOBE and shared her inspirational story with me on how she was able to do that in only five months. Fast forward four months, we’re back in Las Vegas for another Supercharge Summit,

GDRP Impact on Digital Marketing

GDRP Impact on Digital Marketing The General Data Protection Regulation is a regulation that is intended to strengthen data protection for individuals within European Union countries.  At its core,

Method Man to Perform at Affiliate Ball During Affiliate Summit West 2018

The Affiliate Ball, the official party on the Monday of Affiliate Summit West 2018, has locked in Method Man, founding member of the Wu-Tang Clan. Method Man won a Grammy Award for Best Rap Performance by a Duo or Group for “I’ll Be There for You/You’re All I Need to Get By” with Mary J.

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